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John Burson  edited Monday, May 1, 2017 |
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Social Insights to Inform Creative Strategy
Learn how: Agencies use Crimson Hexagon data to better understand their prospects.AD
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Level: advanced
Learn how: Agencies use Crimson Hexagon @crimsonhexagon data to better understand their prospects, as well as newly acquired clients.
Tim McLoughlin @timmymc, head of social media from Saatchi & Saatchi @saatchilondon discusses the discovery phase of the creative strategy, and Ben Rey, a Crimson agency team member, focuses on the data-driven pitching that wins business.
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