Value Proposition Source Video

Our squeezes

Value Proposition Template

Underserved - customers needs

Problem Matrix, Qualify the Problem

Notes:
Blatant = flagrant, glaring, obvious, undisguised
Latent= unused, undiscovered, hidden, concealed, underlying, invisible
Aspirational = desirable

Wrong startup opportunity

Gain and Pain Ration

Note:
inertia = inactivity

Elements of Value Proposition

Value Proposition & Positioning Statement

Case Value Proposition & Positioning Statement ACTIFIO

Finally, Good point (one more)

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