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John Burson  edited Friday, November 17, 2017

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The goals, values, and attitudes of your company's CEO, managers and employees help to shape the company's culture. Without some sort of cohesive culture, it will be difficult to create and successfully market your brand or to enjoy a functional, productive and enjoyable workplace.

Defining your company culture and taking the steps necessary to support and nurture that culture will pay off in a myriad of ways, including employee retention, loyalty, and quality.

Creating a Company Culture,  5 steps:

Take it from the top.

Your company's CEO is the one who sets the tone. Your CEO and supporting management's vision, goals, attitudes and policy creation and implementation is where it starts. Even so, economic shifts or a little bad press can change the culture fairly immediately so the more defined your culture is, the better.

Create solid job descriptions.

Part of defining your company culture entails defining the roles that each employee will fill. If your company doesn't have clear job descriptions and/or lacks a defined process for how each job will be performed, you will hire the wrong people for the job and this takes its toll on the team.

Hire and promote competent managers.

Evaluate who is in managerial positions and how they relate to the people they supervise. If the managers are having interpersonal issues or there aren't established policies/procedures in place, the company culture will suffer.

Evaluate where you are in your lifecycle.

Fast-growing companies have a very different culture than established corporate giants. The former usually performs at a much faster tempo than the latter. Most employees are more suited to one or the other so paying attention to where your company is in its growing cycle can help you find the best candidates for your open positions.

Long-view decision making.

A successful company culture typically makes decisions holding the long-view. Decisions made on a dime can make for a shaky company atmosphere whereas decisions that consider the long-term effects take a more holistic view.

PaperFree offers products and services that can help you to define your company culture. Contact Us to learn more.