Alpha Funding

Tree Rules to Make Your Company Exceptional by Michael E. Raynor


Updated on Friday, April 28, 2017

, Exceptional Company

tags  #Exceptional Company  # #


Rule 1

Better before cheaper.

Compete on differentiators other than price.

Rule 2

Revenue before cost.

Prioritize increasing revenue over reducing costs.

Rule 3

There are no other rules.

Change anything you must to follow Rules 1 and 2.


Source: Harvard School Publishing. Page source url





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